Yahoo! claimed a week ago that Yahoo! and Bing are going to join together starting August or September.
The 2010 search data are the following: Google, 85%; Yahoo!, 5.89%; Bing, 3.25%; Baidu, 3.04%. By inspecting the historical search behaviors, we can find that the average trend is to utilize Google to search. This causes the other rivals to lose ground. The overall average for Yahoo!, for instance, has been 6.24%.
Yahoo! and Bing decided to join forces in an attempt to improve their results without investing too much in technology.
It will also acquire a fine percentage of searches that are made by loyal Yahoo! users.
Who comes out winning?
The reason is because in all likelihood, they won’t equalize some SEO aspects in the same way. The advantage is that Bing is and has been well superior to Google, but Google has the popularity of earlier times.
Ever since Bing was invented, there have been quite a few appealing improvements. What now is advancement for the Google image search, for instance, (featuring all on one screen with an expandable form) has been to locate something that has already been in use by Bing for over a year. If you want to see something on Bing that is significantly better than on Google, try looking for videos of Bing.
It is also important to take note of the fact that the results of consultations for Bing’s info have been and are very good.
How can my pages be enhanced for the Yahoo!-Bing coalition?
If you are wondering how to optimize your posts for this union, here is the answer. The fact is that Bing responds well to the pages and posts that are able to fulfill the known placement points. However, it does not react to the density of keywords the same way as Google. In that area, it is actually stricter than Google. High occurrence of terms in a webpage turns into a negative factor.
Bing’s response to the optimization of titles using the key word is really good. It also appreciates the entrance url links as an efficient point for the site.
Bing works hard on the texts’ semantics and design. That is why it gives high importance (and pays with decent positioning) to the finished quality of the content material.
For this reason, it’s important to be mindful about inside and external factors. The reason is because now we will be compensated with good positions on Google, Yahoo! and Bing.
The author is the manager of Gallery Webs, a company dedicated to Web site design and Web Programming, and he also has been working on Search Engine Optimization (SEO) and Web Marketing since 2004.